Why should you hire a webmaster is a great question you should think of

This article helps you decide

We don't say if you should or should not to get your own webmaster, it's not up to us. But we know when that kind of guy is a really great choice and the article is going to tell you just that. Get to the decision later.

What a webmaster does

Webmaster is a guy who basically puts contents like pictures, new articles or e-commerce products on your website. He knows how an HTML, CSS and other web techs work and can adjust the content for the actual purpose in the right way.

In the other hand, an average website owner knows what he wants to have on his web page, but has a limited knowledge of any coding and mostly IT in general.

Here are a few real-life examples

IssueWebsite ownerWebmaster

"I need to put new photos into my gallery."

  1. downloads photos from a camera / cloud
  2. uploads them right to CMS
  3. checks a web page and wonders, why gallery site loads so slow or doesn't work at all
  1. downloads photos from a camera / cloud
  2. checks their size and quality and resample them, because he knows limitations of webhosting and Internet connections
  3. updates file names of photos because he knows it may have big impact on SEO
  4. uploads them right to CMS

Once, we received a 200 MB RAW photo around 20 000 pixels wide with message "I can't upload this to the CMS admin".

"I have a 300 new products that need to be on my website." And there is no way to import it by program(mer).

opens his Word doc, CMS and:

  1. adds product name by copy&paste, product description as well
  2. clicks on "add product photo" and few minutes searching a computer for stored photos
  3. saves the product and adding another one
  4. every single product takes around 5 minutes to finish (with prepared contents) which is 25 hours
  5. finally doesn't understand why the product texts has different font size and calls his developer because of a bug, also Google doesn't like this mess very much
  1. opens a Word with products content and copy it to simple text note software, because he knows that copying from rich editors like Word copies also it's formatting
  2. opens a CMS, photos location in PC and deploy them and the text editor on a screen so he can works with all at once
  3. quickly transfers texts into CMS, same as photos by drag&drop
  4. every product takes around 1.5 minute and whole work around 7.5 hours
  5. result is nice looking products without additional Word garbage tags in HTML and possibly few adjustments for better look

Why do webs have a CMS?

If webmasters are so great, why then? They could do it by another way. Yes, but a good CMS is the easiest method to do all the stuff.

There are more and very good reasons to have it and master it. Of course, not always is webmaster really needed. If we are talking about web presentation of restaurant, company or simply personal web, once the website is fully developed, its content won't change for years. It just doesn't have to, because you are not shooting for highest place on Google and only want to introduce yourself. So if you find on your small website any typo, you can fix it in a minute - no time or money spent.

If you think that your website would cost less without CMS and you could still save money by occasionally hiring a student webmaster, you are mistaken. In reality, a CMS is just some kind of standard today and mostly website without CMS would cost exactly the same.